The entrepreneurial and media savvy duo who are making their mark in surfing and beyond.<\/p>\n \t\t
Over the last decade, Tru and Jesse Starling have become one of surfing\u2019s most influential sister acts. Whether competing, commentating, coaching or launching skincare brands, the duo\u2019s success is underpinned by a confident and professional approach to anything they undertake. <\/p>
Growing up in Narrabeen, Tru and Jesse had to figure out the ruthless \u2018Northy\u2019 lineup while claiming their place in a boardriders club that proudly surfs under the Jolly Roger, pirate flag. The competitive Narrabeen arena combined with a healthy dose of sibling rivalry saw them become formidable competitors and both enjoyed contest success. <\/p>
However, Jesse and Tru were blessed with talents beyond blasting lips, and their passion for surf culture led them to create their own online women\u2019s surf publication, \u2018MurMur Mag\u2019. In recent times their paths have grown more divergent as Tru (24) pursues an honours degree in psychology and a coaching role for Surfing Australia, while Jesse (23) is investing more energy in top-flight commentary and surf media. Although regularly on the road, they both still live at home with mum and dad (now on the NSW north coast), and work on Mureco Skin, the company they co-founded. Below, Jesse (JJ Noodles) and Tru (Boots) discuss how their unshakeable bond has helped them navigate the volatilities of the surf industry and different phases of their lives.\u00a0 <\/p>\n\n\n\nAn inseparable duo. Jesse on Tru <\/strong> Inseparable Siblings <\/strong><\/p> Tru and I did everything together growing up and we really had each other\u2019s backs. Whether it was surfing, parties or going to mate\u2019s houses, we even played in the same basketball team at one point. My parents always drilled into us, \u201cStick together and never leave a man behind\u201d, we still hear this saying to this day before every night out. Growing up, Tru was everything I wanted to be, you know ...<\/p><\/div>\r\n\t\t
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